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Mogul Arena makes organizing and competing in your own tournaments easier than ever. Complete with features that allow for easy match creation, automatic reporting of results, scheduled match notifications, fair competitive play. Arena is truly the best way to take your passion for gaming up a notch.

Mogul Arena makes organizing and competing in your own tournaments easier than ever. Complete with features that allow for easy match creation, automatic reporting of results, scheduled match notifications, fair competitive play. Arena is truly the best way to take your passion for gaming up a notch.

Mogul Arena makes organizing and competing in your own tournaments easier than ever. Complete with features that allow for easy match creation, automatic reporting of results, scheduled match notifications, fair competitive play. Arena is truly the best way to take your passion for gaming up a notch.

Mogul Arena makes organizing and competing in your own tournaments easier than ever. Complete with features that allow for easy match creation, automatic reporting of results, scheduled match notifications, fair competitive play. Arena is truly the best way to take your passion for gaming up a notch.

WHAT KIND OF CHALLENGES DID I HAVE TO MASTER?

WHAT KIND OF CHALLENGES DID I HAVE TO MASTER?

WHAT KIND OF CHALLENGES DID I HAVE TO MASTER?

WHAT KIND OF CHALLENGES DID I HAVE TO MASTER?

WHAT KIND OF CHALLENGES DID I HAVE TO MASTER?

Living Styleguide

My job was to create a redesign of the Mogul Brand Guide. In the first step, I dealt very intensively with the competition and the gaming industry and thus created a moodboard - with which I was able to work out a basic concept for the image brand and the brand image. Then I created the first scribbles and designs, which were worked out in second gear. After the logo phase, I dedicated myself to color definition and typography. 

Lastly, I defined all the guidelines in the living style guide - from corporate logo, logo placement, typography, color definition, imagery to iconography and graphic elements.

ART DIRECTION     •     DESIGN     •     2018

The logo consists of two elements, the figurative mark and the logotype. The symbol is a powerful image that is reminiscent of the game world. The corporate colors are made of different shades of blue and turquoise - it's an appealing color mix that gives a strong combination.

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